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As seen at CES.

Discover what's new and what's hot. Presenting the best of Sony, direct from CES 2014.

Featured: XBR65X950B

The reference standard in 4K Ultra HD.

See and hear the best of CES

The Latest Technology

  • Precision Detail Enhancer

    Our powerful 4K Processor X1 upscales every pixel. Individual parts of each scene are analysed and matched with a special image database for supremely lifelike detail.

  • Precision colour mapping

    BRAVIA brings you even more lifelike colour – now refined further with 4K processing and dynamic colour control that evokes the full emotion in every scene.

  • Dynamic Contrast Enhancer

    The 4K Processor X1 enhances X-tended Dynamic Range and X-tended Dynamic Range PRO for both 2K and 4K content, reproducing deeper blacks and brighter peaks.

The Newest Products

    • xbr series!
    • 950B 4K Ultra HD TV

    The reference standard in 4K Ultra HD

    Models: XBR65X950B, XBR85X950B

    Sizes: 65" Class (64.5" diag), 85" Class (84.6" diag)

    Top Features:

    • Full array local dimming XDR PRO with 3x brightness range3
    • More brilliant color than ever with TRILUMINOS display
    • Latest HDMI® support for next gen 4K players & services6
    • Stream HD entertainment wirelessly with built-in Wi-Fi®1
    • Experience precise motion clarity with Motionflow XR 960
    • Coming Soon

    • xbr series!
    • 900B 4K Ultra HD TV

    A statement in picture, sound and design

    Models: XBR55X900B, XBR65X900B, XBR79X900B

    Sizes: 55" Class (54.6" diag), 65" Class (64.5" diag), 79" Class (78.6" diag)

    Top Features:

    • Iconic TV design with front-facing powerful speakers
    • Dynamic Edge LED with XDR for 2x brightness range3
    • More brilliant color than ever with TRILUMINOS display
    • Latest HDMI® support for next gen 4K players & services6
    • Stream HD entertainment wirelessly with built-in Wi-Fi®1
    • Coming Soon

    • xbr series!
    • 850B 4K Ultra HD TV

    Brilliant colors, unprecedented 4K clarity

    Models: XBR55X850B, XBR65X850B, XBR70X850B

    Sizes: 49" Class (48.5" diag), 55" Class (54.6" diag), 65" Class (64.5" diag), 70" Class (69.5" diag)

    Top Features:

    • 4K Ultra HD – four times the clarity of Full HD 1080p4
    • HD sports, movies & shows are up-scaled to 4K quality4, 1
    • More brilliant color than ever with TRILUMINOS display
    • Latest HDMI® support for next gen 4K players & services6
    • Stream HD entertainment wirelessly with built-in Wi-Fi®1
    • Coming Soon

    • w series!
    • 950B LED Internet TV

    More brilliant colors & brightness range

    Models: KDL55W950B, KDL65W950B

    Sizes: 55" (diag), 65" Class (64.5" diag)

    Top Features:

    • Color, clarity & detail at their best with X-Reality PRO
    • TRILUMINOS display with more brilliant colors than ever
    • Dynamic Edge LED with XDR for 2x brightness range3
    • Iconic TV design with large speakers & enhanced sound
    • Stream HD entertainment wirelessly with built-in Wi-Fi®1
    • Coming Soon

    • w series!
    • 840B LED Internet TV

    Stunning picture with sound to match

    Models: KDL60W840B, KDL70W840B

    Sizes: 60" (diag), 70" Class (69.5" diag)

    Top Features:

    • Color, clarity & detail at their best with X-Reality PRO
    • Iconic TV design with large speakers & enhanced sound
    • Loud, clear surround sound and dialogue with Clear Audio+
    • Experience precise motion clarity with Motionflow XR 240
    • Stream HD entertainment wirelessly with built-in Wi-Fi®1
    • Coming Soon

    • w series!
    • 790B LED Internet TV

    Crisp full HD in a slim design

    Models: KDL50W790B, KDL55W790B

    Sizes: 50" (diag), 55" Class (54.6" diag)

    Top Features:

    • Color, clarity & detail at their best with X-Reality PRO
    • Experience precise motion clarity withMotionflow XR 240
    • Loud, clear surround sound and dialogue with Clear Audio+
    • Stream HD entertainment wirelessly with built-in Wi-Fi®1
    • Customize shortcuts for quick access to online videos2
    • Coming Soon

    • w series!
    • 700B LED Internet TV

    Crisp full HD in a slim design

    Models: KDL32W700B, KDL42W700B

    Sizes: 32" (diag), 42" (diag)

    Top Features:

    • Color, clarity & detail at their best with X-Reality PRO
    • Experience precise motion clarity withMotionflow XR 240
    • Loud, clear surround sound and dialogue with Clear Audio+
    • Stream HD entertainment wirelessly with built-in Wi-Fi®1
    • Customize shortcuts for quick access to online videos2
    • Coming Soon

    • w series!
    • 600B LED Internet TV

    Full HD, fully connected

    Models: KDL40W600B, KDL48W600B, KDL60W630B

    Sizes: 40" (diag), 48" Class (47.6" diag), 60" (diag)

    Top Features:

    • Color, clarity & detail at their best with X-Reality PRO
    • Lifelike movement with Motionflow XR 240
    • Loud, clear surround sound and dialogue with Clear Audio+
    • Stream HD entertainment wirelessly with built-in Wi-Fi®1
    • Customize shortcuts for quick access to online videos2
    • Coming Soon

Show Footnotes
  1. Broadband speed of at least 2.5 Mbps recommended (10 Mbps for HD). Content subject to change and may require fees. Wireless connectivity requires 802.11 home network (802.11n recommended). Skype requires CMU-BR100 or CMU-BR200 camera sold sep. Subject to Skype's terms and conditions.
  2. Optional One-flick remote (RMF-YD003) required, sold separately.
  3. Brightness range refers to the range between dark and light levels. Compared to conventional LED TVs.
  4. 3,840 x 2,160 pixels
  5. Simulated 4K image will vary based on source content.
  6. 4K players and/or services sold separately